| THE 
                  5 SECRETS OF THE WORLD'S GREATEST SPEAKERS - A Quick Summary 
                   There 
                  are 5 things that Martin Luther King, John F. Kennedy, Ronald 
                  Reagan, Barbara Jordan and all GREAT speakers do that others 
                  don't. Do even one of these better than you have and you, and 
                  everyone else, will notice a big difference.  
                   Secret 
                  #1: The great speakers understand that words only create 
                  7% of the impact they make on a small or large audience. Voice 
                  tone - varying the volume, pace and pitch of their voice, punc-tu-a-ting 
                  the important words and syllables and pausing actually contribute 
                  38%. And, body language - standing tall, making decisive gestures, 
                  great eye contact and your overall energy make up a whopping 
                  55% of how you impact and move others!  Secret 
                  #2: All great speakers have what I call a "Lasered, 
                  Compelling Message", not a bunch of facts or random points 
                  that they throw out like throwing spaghetti against the wall, 
                  hoping that something will stick. "Ask not what your country 
                  can do for you . . . ", "The only thing to fear is 
                  fear itself", "I have a dream" - these are lasered 
                  messages, and certainly were compelling. What is THE single 
                  most important point you want your audience to walk out knowing. 
                  Start with that and weave it through your entire speech! Secret 
                  #3: Connect! Have a "Conversation WITH" your 
                  audience as opposed to a "Performance AT" or even 
                  a "Presentation TO" them. Envelop them with your body 
                  language, use a conversational tone of voice, talk with them 
                  like everyone is sitting with you in your living room. This 
                  was the secret of FDR's "Fireside Chats" and a big 
                  part of the magic of Presidents Kennedy, Reagan and Clinton. AND... 
                  Do you have a fear of public speaking??? If so, THIS is the secret to help you get over it. "Public 
                  Speaking" is nothing more than having a "Conversation" 
                  about something you care about... while you just happen to be 
                  standing up!"
 Is 
                  that scary? Is it scary to have a conversation? Usually not. 
                  But that's what the best speakers do. They have a conversation 
                  WITH each member of their audience, directly or indirectly. 
                  The more you can do that, the easier it gets and the less afraid 
                  you will be. Secret 
                  #4: Speak All "4 Languages" of Human Communication. 
                  That's right, there are 4 different frequencies, or "languages" 
                  that human beings speak, related to the 5 human senses.  Visual 
                  - bring some excitement into your speeches. Auditory - tell it like an easy to understand 
                  story, no matter how complicated.
 Auditory Digital - you have to support any 
                  points you make with enough details, facts and solid analysis, 
                  especially for those academic types who are focused on this 
                  "language".
 Kinesthetic 
                  - the language that the greatest speakers use the most. No speech 
                  works as it should without feeling, genuine emotion and a human 
                  connection between speaker and audience. Secret 
                  #5: Authentic Passion. I'll take this one over all 
                  the rest. Ask yourself one question before you EVER write or 
                  give another speech . . .What is it about this topic that I 
                  am truly passionate? When you find the answer, go in that direction. 
                  If you don't get an answer . . . find another topic! This is 
                  the magic of Martin Luther King, the greatest orator of the 
                  20th Century. And the really cool news . . . everyone, no matter 
                  how shy, no matter how much of an amateur at "public speaking", 
                  can shake the world like Dr. King if they can only find and 
                  let out their own "authentic passion"! Remember, 
                  no technique, no matter how great, will ever be more important 
                  than the simplest and hardest thing we ever do . . . be ourselves! 
                  YOUR own "Authentic Passion" about your topic and 
                  your genuine desire to share it with your audience, is the greatest 
                  (and simplest) secret of the greatest speakers. Find that authentic 
                  passion, truly tap into what excites you about your topic and 
                  the words and emotions and voice tone and body language will 
                  take care of themselves.  Good 
                  Luck! Richard Greene
 
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